“If we become better, our customers will demand we become bigger.” – Truett Cathy

The above statement is what has inspired and has led Chik-fil-A to become what they are today: The Miss Congeniality of fast food beauty pageants. The Chik-fil-A restaurant chain has become extremely well known for their second-mile service, so much so that they have won one of the most prestigious awards that they could. According to a study conducted by restaurant industry magazine, QSR, the fried chicken joint’s employees are more polite with their customers than the employees of 14 other national chains. How? Put simply, Chik-fil-A is serious about providing extraordinary customer service. They’ve created a training facility for their franchise owners and their employees – complete with mock drive-thru windows – to ensure that the expectation of equal customer service is provided and presented across all restaurant locations.

Dan Cathy, Truett’s son, and now President the Chik-fil-A restaurant chain, will be one of the 4 speakers at this year’s LIVE2LEAD events. The events will be hosted by Mark Nesbitt Training and Consulting in Ottawa at the Centrepointe Theatre on October 21^st, and in Sudbury at the Atlas Copco Theatre at Dynamic Earth right under the BIG Nickle on October 27^th.  By attending LIVE2LEAD this year at either one of the above mentioned venues, you’ll gain new leadership ideas, make firsthand connections, and leave with a renewed energy.  See how the company that is rated #1 in customer service uses leadership as a tool to achieve the highest level of success and growth for their business.  Who knows what techniques you will gain and, as a result, learn to apply in order to have your customers singing praise about you – just like they do for Chik-fil-A.